Description This element of coursework accounts for 30% of the overall assessment. PART A: (1000 words) - A brief introduction about an
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Innovation, risk taking, resourcefulness, value creation, and proactivity are some of the main features of entrepreneurial marketing. It focuses on
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Description Option B – ENTREPRENEUR EXECUTIVE SUMMARY o Write an Overview of one page, presenting the key points of the overall Business
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Interview a business owner and analysis their story. Over the years, students have found value in interviewing real entrepreneurs. The specific
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