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  2. Analyse the resources and key competences of the organisation to identify a set of Strengths and Weaknesses and identify core competences key factors that may give the company its competitive advantage.

Analyse the resources and key competences of the organisation to identify a set of Strengths and Weaknesses and identify core competences key factors that may give the company its competitive advantage.

The Strategic Report should address the following:

1) Carry out external analysis (business environment and industry) to identify a set of Opportunities and Threats and assess industry attractiveness. (30%)

2) Analyse the resources and key competences of the organisation to identify a set of Strengths and Weaknesses and identify core competences key factors that may give the company its competitive advantage. (30%)

3) Evaluate the given strategy (as per chosen organisation) using SAFe criteria. (30%)


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