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  2. Analyze a brand profile on Facebook (preferably a brand you like) using Gallaugher and Ransbotham’s 3M Model.

Analyze a brand profile on Facebook (preferably a brand you like) using Gallaugher and Ransbotham’s 3M Model.

Brand Social Profiles

ASSIGNMENT

Analyze a brand profile on Facebook (preferably a brand you like) using Gallaugher and Ransbotham’s 3M Model.

Does the brand use social media for megaphone, magnet and/or monitor posts?

Give an example of each type of post you identify.

How engaging is each type of post? What are the implications?


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