Module 2 – Case
BUSINESS RESEARCH PROCESS
Assignment Overview
In this Case Assignment, we will begin exploring empirical research in its basic form.
The purpose of this assignment is to get you acquainted with what empirical
research is and what it looks like.
An empirical research article is an article which reports research based on actual
observations or experiments. The researcher may have used quantitative methods,
which generate numerical data and seek to establish causal relationships between
two or more variables, or the researcher may have used qualitative methods, which
objectively and critically analyze behaviors, beliefs, feelings, or values with few or no
numerical data available for analysis.
Discuss the process of identification of a research topic and use this
knowledge to practice this important task. This module will give you the opportunity
to explore potential topics of study.
Case Assignment
After reading the required background material and finding at least two other resources on your own, write a paper discussing the topic:
Selecting a Suitable Topic in Business Research
In your paper, you should answer the following questions using your own evaluation
and critical thinking.
1. What is empirical research and how it is related to applied research?
2. Describe two topics of your interest and using the information of the book chapter, justify why those two topics could be suitable for your own research.
3. Using the material from Bhattacherjee (2012), describe in detail the sources you are using to identify these two topics and also the criteria for topic selection that you are considering.