Using academic models and theory, identify and analyse the effects globalisation has on organisations today.

With this in view there are several ways in which you can address the assignment, given the question is deliberately generic.

For example, you can begin by identifying what globalisation is, it’s importance to businesses and also explore it’s general limitations.

Discuss how globalisation effects organisations, for example how organisations have to consider different cultures by operating in different countries. Consider the social element’s which will affect how organisations advertise and communciate with their customers.

You can consider political factors and assess as to whether globalisation has made it easier for firms to enter countries (not all countries want globalisation).

Discuss how economically globalisation has affected organisaitons, it could make select countries attractive to enter, or on the contrary developing exit strategies. Of course, feel free to apply such examples to specific organisations .

There is a wealth of resources from Financial Times, Economist, BBC, The Guardian and of course books and journal articles who talk about globalisation in a lot of depth. Remember, for higher marks you have to show both sides of the argument and ensure appropriate theory that you have learned throughout the module to better your level of criticality.


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