Business Vision
https://turulwinery.com/
Congratulations! You are the new General Manager of the Turul Winerybased on the FLIGBY®simulation theme and gameplay. As the new General Manager of the Turul Winery, you will need to quickly assess the state of the organization from a strategic perspective. You will utilize internal strategic analysis tools to evaluate the overall organizational design of the Turul Winery business. You will analyze the organization to build intelligence on its organizational structure, governance, policies, systems, organizational culture, organizational talent pool, resources, capabilities, and the core competencies of the business.
Your goal is to demonstrate skill and expertise in assessing and planning a results-oriented organizational (corporate level) strategy focussed on resilience, efficiency, and innovation to ensure competitive advantage, sustainability and growth. You will use the results of these analyses to inform the development of a strategic report due to the owner of Turul Winery in two weeks time. Use the following criteria to evaluate the organizational design of the business and to create the strategic report.
Strategy Report Format
Use a report template to develop your strategic report to the owner of Turul Winery.
Your strategic report should have a title page, table of contents, executive summary page, content pages, and a reference page.
Design a professional report using images, charts, diagrams, etc. to aid in the dissemination of information.
The strategy report is written in third person.
Strategic Development
Explain the importance of developing a distinctive strategy to ensure long-term success for the Turul Winery.
Evaluate the competitive advantages of the Turul Winery.
Explain how to develop a winning strategy that will ensure long-term success for the Turul Winery.
Evaluate the vision, mission, and values of the Turul Winery organization.
Strategic Management Hierarchy
Evaluate the corporate level of the Turul Winery using strategic management principles.
Evaluate the business unit level of the Turul Winery using strategic management principles.
Evaluate the functional level of the Turul Winery using strategic management principles.
Organizational Design Theory
Explain the value of organizational design using theories, principles and concepts from peer-reviewed research.
Explain the relationship between organizational design and strategic development using peer-reviewed research.
Develop a statement explaining the ideal organizational design approach for Turul Winery.
