TASK
- How does marketing impact the consumption of water, and how has this impact changed since the mid-20th century?
- Describe three distinct target markets for drinking water. How does marketing create value for each of these segments using the four Ps; product price, place, and promotion?
- How has changing societal values impacted the ways in which water is purchased and consumed?
- How has the manner in which you consume water changed in the last five years?
