B2B markets

Identify the stages in the B2B buying process.

How do you perform a vendor analysis?

What are the various B2B markets?

Identify the stages in the B2B buying process.

How do you perform a vendor analysis?

What are the six buying roles?

What are the types of cultures that exist in buying centers?

How do new buy, straight rebuy, and modified rebuy differ?

 


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