Identifying areas about market research that are particularly interesting to you or that you would like to know more about.
● Creating a set of 3–6 questions using the information you have learned in your reading and research
that will help you gain a greater understanding of these areas.
● Identifying a market research professional or a company where a representative can talk to you in
more detail about the market research process. View some ideas for identifying a market research
professional or company.
● Conducting an interview with a market research professional or a company representative.
● Using the results of this research to make specific recommendations on how it can be applied to the
Marketplace simulation.