Business Idea Definition Assignment Instructions
Business Presentation Project
Overview
In a 3-5 slide PowerPoint presentation define your business idea for the Business Presentation Project. The presentation should be completed in a ‘presentation’ writing style typically short bullets with supporting sub-bullets and speaker notes if necessary and include:
Business Idea Statement and Description Bullets – A brief statement of your business idea, along with 3-5 bullets that provide some additional detail.
Opportunity Assessment – A bulleted list that identifies the key market factors and other considerations that make this a good opportunity. You may also include some personal factors, goals and traits realized from your Entrepreneur Self Analysis that may have contributed to selecting this idea.
Value Proposition Statement – Using the information and analysis from previous sections, along with the Value Proposition Presentation, create a value proposition statement. State it clearly and succinctly in a manner that can be quickly communicated to a potential investor. The Value Proposition should include supporting bullets that identify the appropriate value strategy category and target market.
Business Model Canvas completed from template slide in Course Content (Katz Figure 4.6, p97-99) Use the guidance in the text for each box of the canvas.
Integration of Faith and Learning – What spiritual considerations did you make while developing your idea and how can you use this idea to further your testimony and God’s kingdom? What scripture best supports your decision process?


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