ASSIGNMENT

Question 1

For every core team, a project leader was assigned to coordinate the work, key an eye on the complete project, secure resources for the team, and serve as a liaison to senior management.

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Question 2

In the new Product Development process, once specifications were finalized, they were passed on to the production group, which arranged for the fabrication and assembly of the products.

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Question 3

Managing the IntensCare product was Valerie Merz sole assignment for ______ years.

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Question 4

Being a small company, MediSys was not profitable and wanted to gain market share in a new space

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Question 5

Who said, “I’m in charge of pricing, advertising, and sales promotion activities.”

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Question 6

Valerie Merz was the marketing manager

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Question 7

Beaumont committed to the project with a goal to “Launch an innovative, world-class MediSys product by ________________.”

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Question 8

According to the case study, MediSys Corp was founded in

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Question 9

Parallel development doesn’t allow people to single-mindedly defend the position of their functional area. It forces people to look at the bigger picture.

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Question 10

Which role did Karen Baio play in the project?

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Question 11

Despite the entrepreneurial culture, some of the managers at MediSys had become ________________________ in their functional roles

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Question 12

A project lead should have cross-functional expertise, a track record of high performance, and the respect of his or her colleagues.

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Question 13

In the first 12 days of February 2009, there were two issues that were communicated from Mukerjee and O’Brien. What were they:

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Question 14

On February 13, 2009, IntensCare was behind on design, ____________________, and production schedule.

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Question 15

When Art Beaumont joined the company in January 2008, he reorganized the company in to a matrix organization.

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