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  2. Describe the issue through the lens of the sustainable marketing concept. How might this perspective change your recommendation?

Describe the issue through the lens of the sustainable marketing concept. How might this perspective change your recommendation?

Posted by:Shadrack Posted on:Aug 31,2022
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For this week’s discussion, review the eight (8) morally difficult marketing situations described in Table 20.1, in our Kotler and Armstrong (2018)
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How does a company’s strategic goals impact the marketing function? How does the marketing function create value for customers?

Posted by:David Posted on:Oct 12,2021
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Reflection on the marketing concept. (500 words) At the end of your assignment, reflect on the marketing concept in comparison to more traditional
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