A SWOT analysis categorizes an organization’s top strengths, weaknesses, opportunities, and threats into an organized list and is usually presented in a simple two-by-two grid.

Tasks:

From the following list of possible corporate threats, select one (1):

A disconnected, and less loyal, customer base

Being leap-frogged by competitor’s technology

Breach of data/privacy issues

Company’s business model becoming outdated

Disruptive technology

Excessive cost of big data

Google algorithm changes

High staff turnover

Increased operating/technology costs

Loss of market share

Negative attitudes to the company’s brand

Poor ratings on review websites

Product piracy

Too slow in the development of new products

Weakening supplier relationships

Using MS Word’s table feature, prepare a MS Word document that presents a SWOT analysis for the corporate threat that you have selected.