Describe the company website reviewed.
Describe the reason for the memo, i.e., briefly state the purpose of the memo.

Purpose and Key Elements of Mission Statements
Use real-world examples and supporting evidence from the researched company website.

Purpose and Key Elements of Vision Statements
Use real-world examples and supporting evidence from the researched company website.

Purpose and Key Elements of a Code of Ethics
Use real-world examples and supporting evidence from the researched company website.
Why should the code of ethics be directed toward all stakeholders, including leadership, employees, and customers?

Evaluation of Statements
Evaluate the effectiveness of the examples you provided from your website by explaining how they support the business goals, explaining what improvements you would recommend for these statements, and why.

Elements to Include on the Mission, Vision, and Ethics Web Page of the Company Website
Explain the rationale for adding each element to the website.
Explain how these elements could support the business goals.