Integrating Financial Concepts

Given your understanding of cash flow, financial statements, ratio analysis and time value of money, choose a specific firm as a basis for your posts.

Why is the integration of these concepts important for this particular firm?

How would stockholders know that this important integration was occurring?

What problems might emerge without such important integration?

How might these changes differ in different industries?

Cite a specific example of a firm where the integration did not occur and what outcomes resulted.